PRIVACY POLICY

Last updated and effective as of:  August 1, 2025

Sun Coast Property Management, LLC and its subsidiaries and affiliates (“us”, “we”, or “our”) are a provider of software and services (the “Services”).

This Privacy Policy (“Policy”) informs you of our policies regarding how we collect, use and disclose Personal Information and how you can control its use.  This Policy also describes our practices regarding information collected from our websites, your use of the Services, software and mobile apps, social media, e-mails and other activities that reference, link or are subject to this Policy (the “Sources”).  The Sources include, without limitation, our website located at www.Suncoastrentals.com.

Changes To This Privacy Policy

This Policy is effective as of the date set forth above.  We reserve the right to update or change our Policy at any time and you should check this Policy periodically.  This Policy will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.  If we make any material changes to this Policy, we may notify you, such as by using an email address you have provided us, or by placing a prominent notice on our website or via the Sources.

Information Collection and Use

When accessing or using our Services and Sources, we may ask you to provide us with certain information that identifies you or relates to identifiable individuals (“Personal Information”) which may include, without limitation, your name, address, email addresses, telephone number, Social Security numbers or Employer Identification numbers, driver’s license information, title, employment, and other contact information and information about your company, business or employer.  You may be asked to provide government issued identification, tax information or a social security card, or pay stubs.  We do not knowingly collect personal information from minors under 18, except for date of birth.

We may also collect other information about your interaction and use of the Services and Sources which may include, without limitation, Log Data and Cookies.  These are explained below.   We may use, transfer, and disclose other information we collect for any purpose, except where applicable law requires otherwise.  If we are required to treat other information as Personal Information under applicable law, then we will only use it in the same way that we are permitted to use and disclose Personal Information.

Log Data

We may collect information that your browser sends whenever you visit or use our Sources or Services (“Log Data”).  This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, behavioral data such as the pages of our Services or Sources that you visit, the time and date of your visit, the time spent on those pages, searches you may have performed to reach our Sources, and other statistics.

In addition, we may use third-party services, such as Google Analytics and Facebook Pixel, to collect, monitor, and analyze information that helps us enhance the functionality of our Services or Sources. These third-party providers have their own privacy policies that govern how they use and protect the information they collect.

Cookies, Pixel Tags, and other Tracking Technologies

We and our advertising technology partners may use cookies and similar technologies (e.g., pixels tags and device identifiers) to recognize you and/or your device(s) on, off and across different services and devices for the purposes specified above.

Cookies are small text files that store a string of characters to uniquely identify your browser on a connected device (“Cookies”). We, along with our business partners and vendors, may use cookies to track user behavior, understand usage patterns, and analyze how you interact with our customers’ websites or with advertising. We may also use remarketing services to show you ads on third-party websites based on your previous visits to our Services. Our third-party vendors use cookies to help inform, optimize, and serve these ads. Most web browsers are set to accept cookies by default, but you can usually adjust your browser settings to block third-party cookies or to alert you when cookies are being sent. Refer to your browser’s help section for more information on managing cookie preferences.

Pixel tags (also known as web beacons or clear GIFs) are invisible 1×1 pixel images embedded on webpages for marketing and measurement purposes (“Pixel Tags”). When you visit a webpage containing a Pixel Tag, it generates a generic notice of the visit. Pixel Tags may be used on their own or in conjunction with Cookies. When used with Cookies, Pixel Tags can help track activity on a website from a specific device and enable the delivery of more relevant online advertising. If Cookies are disabled or you have opted out of their use, Pixel Tags will still register a unique visit and record general interaction with the site or advertising, but they will not track you for personalized advertising purposes. We may collect and share the physical location of your device for purposes consistent with this Policy, such as to provide you with personalized location-based services or content.  In some instances, you may be permitted to allow or deny such use of your device’s location, but if you choose to deny such use, we may not be able to provide you with the applicable personalized services or content.

We may use a tracking technique that employs embedded URLs to allow use of the electronic Sources without Cookies.  Embedded URLs allow limited information to follow you as you navigate the electronic Sources.

Use of Personal Information

We use Personal Information for the following purposes:

To Engage in Transactions

We may use your Personal Information in connection with licensing or providing our Services to you, including entering into agreements with you, conducting tenant screening, and conducting background and financial research on you and your business.  This may also include the collection and use of financial and payment information as part of your payment to us. 

To Provide Our Services to You and Monitor Compliance

We may use your Personal Information in connection with providing our Services to you and deliver our software and Services including, without limitation, the delivery, installation, implementation and configuration of our Services and software, consulting services and related customer and technical support, both on and off-site.   If you download our software or use our Services, we may use Personal Information to confirm those activities, such as downloads and contract and licensing compliance.  We may also use your Personal Information to provide you customer support and track your representatives and points of contact, and to deliver updates, patches, fixes and other services and communications.

To Develop Additional Services and Enhance your Experience

We may use your Personal Information in connection with our research and development and providing improvements, updates and changes to the Services.  We may use information to analyze, develop, improve, and optimize the use, function and performance of our Services and Sources.  For example, we may use this information to enhance yours and our other customer’s experiences with the Services and Sources.

To Market to You and Respond to Your Requests

We, along with our business partners, may use your Personal Information to market our products and services to you. This may include sharing your contact information with internal staff and trusted partners for follow-up communications, advertising, and promotional efforts. We may also use your information to notify you about upcoming conferences, events, or other activities that may be of interest.

As part of our marketing efforts, we may engage with you on third-party social media platforms and may send you newsletters, emails, or other promotional communications.

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). These rights include:

• The right to know what categories of Personal Information we collect, use, disclose, or sell/share;
• The right to request access to and receive a copy of your Personal Information;
• The right to request correction of inaccurate Personal Information;
• The right to opt out of the sale or sharing of your Personal Information for cross-context behavioral advertising;
• The right to request that we limit the use of your sensitive Personal Information (if applicable);
• The right to request deletion of your Personal Information, subject to certain exceptions.

To exercise any of these rights or to opt out of marketing communications, please contact us using the information provided in the Contact Us section below. You may also submit a verified consumer request by emailing Marketingteam@suncoastrentals.com. We will not discriminate against you for exercising your CCPA rights.

If we use tracking technologies (such as cookies or pixels) for targeted advertising, we will provide a “Do Not Sell or Share My Personal Information” link on our website in accordance with CCPA/CPRA requirements.

To Manage Our Security and Protect Our Business

We may disclose your Personal Information as we believe to be necessary or appropriate to protect the health and safety of our employees and visitors, our physical and online operations, our property, rights, and privacy, and/or that of our affiliates, you or others.  If you visit our offices, you may be photographed or videotaped or required to log your arrival and departure as part of maintaining the security of our facilities.  Facility security photography will be treated as sensitive information and will only be used for security and investigation purposes.  We may also use Personal Information in connection with maintaining the security and protection of our networks, systems, computers, websites, Services and Sources.

To Comply with Legal Obligations

We may share Personal Information as required by law, such as to comply with a subpoena or other legal process, when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to government requests, including public and government authorities outside your country of residence, for national security and/or law enforcement purposes. We may also use or disclose Personal Information in the event of a business reorganization, merger, asset sale, or similar corporate transaction.

To Share with Third Parties

We may use or share Personal Information with third parties, such as vendors, subcontractors, business partners and consultants who provide services to us, such as credit card processing services, order fulfillment, analytics, marketing and advertising, event management, web site management, information technology and related infrastructure provision, hosting services, cloud services, customer service, email delivery, auditing, and other similar services.   We may employ third party companies and individuals to facilitate our Services and Sources, to provide the Services or Sources on our behalf, to provide hosting or cloud-based services, to perform Service-related services and/or to assist us in analyzing how our Services and Sources are used.  We may also use or share Personal Information with third parties as explained in other sections of this Policy.

When third parties are given access to Personal Information, we will take appropriate contractual, technical and organizational measures designed to ensure that Personal Information is processed only to the extent that such processing is necessary, consistent with this Policy, and in accordance with applicable law.

Third Party Websites and Resources

Our websites and related Services may include links to, or display content from, websites and online resources operated by third parties—including our affiliates, vendors, and sponsors (“Third-Party Sites”). These may appear through direct links, embedded content, or framing technologies.

We do not control and are not responsible for the content, availability, or privacy practices of any Third-Party Sites. When you access a Third-Party Site, you do so at your own risk. We have no control over the cookies or other tracking technologies used by these third parties.

We do not endorse or guarantee the accuracy of content found on Third-Party Sites, and we are not responsible for maintaining the availability of any such links. We encourage you to review the privacy policies of Third-Party Sites before sharing any personal or sensitive information.

 Our Retention Periods for Personal Information

We retain all Personal Information we collect for a period of seven (7) years, unless a longer retention period is required by law or necessary to protect our legal rights.

This includes Personal Information collected in connection with:

• Transactions and services provided to our customers, suppliers, and business partners;
• Tenant screening, background checks, and financial verifications;
• Website inquiries, contact forms, and marketing activities;
• Subscriptions to newsletters, updates, or communications;
• Interactions at events, conferences, or through offline communications.

We may retain your information beyond the active service period as needed for legal compliance, record-keeping, dispute resolution, audit purposes, or to maintain business operations. If you have opted out of marketing or other communications, we may retain minimal necessary data (such as your email address) solely to ensure compliance with your opt-out preferences.

At the conclusion of the retention period, we will securely delete or destroy Personal Information in a manner that prevents it from being reconstructed or accessed.

How We Secure Your Personal Information

We use reasonable and commercially appropriate administrative, technical, and physical safeguards to protect the Personal Information we collect against unauthorized access, disclosure, alteration, loss, or destruction. These measures include, but are not limited to, encryption, firewalls, access controls, and secure data storage protocols, consistent with the sensitivity of the information and applicable legal requirements.

While we are committed to maintaining robust security practices, please note that no method of transmission over the internet or method of electronic storage can be guaranteed to be 100% secure. Accordingly, although we take steps to protect your Personal Information, we cannot guarantee its absolute security.

Your Opt-Out Choices

You have the right to opt out of receiving marketing communications from us. If you no longer wish to receive our marketing emails, newsletters, or promotional materials, you may unsubscribe at any time by following the instructions provided in those communications or by contacting us using the information below.

Please note that certain non-marketing communications are not subject to opt-out. These may include:

• Service-related communications (e.g., software downloads, service updates, support notices, patches, or fixes)
• Transactional messages (e.g., receipts, invoices, or contract-related correspondence)
• Event-related communications (e.g., confirmations and updates for events or conferences for which you have registered)
• Legal notices and disclosures required by applicable law
• Quality assurance or customer satisfaction surveys where permitted by law
• Communications related to your status as a business partner (e.g., product alerts, contract notices, and service updates)

If you would like us to delete or stop using your Personal Information, please contact us using the details below. We will make reasonable efforts to comply with your request, consistent with our legal obligations and business needs.

For California Residents – Your California Privacy Rights

Under California Civil Code Section 1798.83, if you are a California resident and your business relationship with us is primarily for personal, family, or household purposes, you may request certain data regarding our disclosure, if any, of Personal Information to third parties for the third-parties’ direct marketing purposes.  

To submit such a request, please contact us using the information provided below. If applicable, we will provide you with a list—delivered by email—of the categories of Personal Information we disclosed to third parties for their direct marketing purposes during the preceding calendar year, along with the names and addresses of those third parties. Please note that not all Personal Information sharing is covered by the requirements of California Civil Code Section 1798.83.

Sensitive Information

In certain circumstances—such as tenant screenings, employment onboarding, and background or financial checks—we may collect sensitive Personal Information, including but not limited to Social Security numbers, government-issued IDs, tax documents, and criminal background information, where required by law or necessary to provide our Services.

Outside of these specific, authorized contexts, we ask that you do not send or disclose any sensitive Personal Information to us through our websites, contact forms, or email communications. This includes, but is not limited to, information relating to:

• Racial or ethnic origin
• Political opinions
• Religious or philosophical beliefs
• Health or medical conditions
• Trade union membership
• Sexual orientation or gender identity

If you choose to provide sensitive information in a context where it is not requested or required, you do so at your own risk, and we disclaim any liability for how that information may be handled.

Children’s Privacy

We provide the Services and Sources for use by businesses.  Only persons age 18 or older have permission to access our Services and Sources.  Our Services do not address anyone under the age of 13 (“Children”).

We do not knowingly collect personally identifiable information from children under 13, aside from date of birth to confirm the age of a minor.  If you are a parent or guardian and you learn that your Children have provided us with Personal Information, please contact us.  If we become aware that we have collected Personal Information from a child under age 13 without verification of parental consent, we take steps to remove that information from our servers.

Contact and Corporate Headquarters

If you have any questions about this Privacy Policy, believe your Personal Information has been used in a manner inconsistent with this Policy, or would like to exercise your privacy rights—including opting out of communications or requesting correction or deletion of your Personal Information—please contact us at:

Sun Coast Property Management, LLC

Attn.:  Privacy Policy Inquiries

10151 Deerwood Park Blvd., Bldg. 400, Suite 300

Jacksonville, Florida 32256

marketingteam@suncoastrentals.com

Tel: (904) 517-5939

We will respond to your request in accordance with applicable privacy laws and our internal policies.